Published September 9th, 2020
Choosing a name is never easy, whether it is for a child, product or company. In episode 3 of IBC On Location, Kjeld Beijer, Partnerships Manager at 24i, visits our Amsterdam-based subscription technology partner, Cleeng to find out the origins of the company name and what that has to do with the popular Dutch vending snack bar the FEBO!
Talking outside his office on the Herengracht in the majestic heart of Amsterdam’s Golden Corner, Luc Bleylevens, Senior Product Director at Cleeng, draws parallels between the district’s role in the Dutch golden age of commerce and today’s golden age of television.
With people in the US signing up to an average of four streaming video services during the COVID-19 pandemic, service providers are having to rapidly scale, offer new business models, and adopt smarter marketing tactics in order to keep pace with increased demand and competition. They also have to address the thorny issue churn. On this topic, Luc explains how, by using a mix of data and creativity, providers are able to recognize pre-churn indicators and then address them with their subscribers before it’s too late.
Building a video app for multiple platforms requires a lot of synergies. In Episode 4 of IBC On Location, Florian Laroye, VP Design at 24i, explains the role of the Design System powering 24i's Smart Apps product.
By synchronizing all the small elements which go into making a next-generation video app, Smart Apps makes it easy for OTT service providers, broadcasters, and operators to deliver one consistent and compelling user experience on any device.
With both white label and customized design options, Florian illustrates the flexibility of the Smart Apps design system and highlights how for customers such as Youfone in the Netherlands, it amongst other benefits, reduces time to market of new streaming video services and functionality.
Finally, Florian reminds us that design is all about emotions and that he looks forward to meeting in person soon!
Sep 08, 2020
In the first of our IBC On Location series, Martijn van Horssen, joint-CEO and Co-founder of 24i welcomes us to the RAI and our home city of Amsterdam. While all may be quiet on the ground without this year's show, the high demand for entertainment services, puts the streaming media industry in an enviable position of creating, delivering and supporting the flood of exciting new video services that have come to market since last year's show.
Martijn talks about how the bar has been raised to a new level for service providers to deliver truly competitive, premium video experiences and why this shines new importance on the growth of technical collaboration and innovation across the ecosystem. Martijn shares an update on 24i since joining the Amino family a year ago, and reminds us of the importance of staying positive and having fun, even if we cannot do so together in person this year.
At 24i we work hard and have fun - especially during IBC. In the 2nd episode of IBC On Location, Martijn van Horssen takes us to the Escape Club in Rembrandtplein, central Amsterdam, which is where we usually host the famous 24i IBC party. While we cannot party together this year, Martijn gives us a master class on how to eat Dutch bitterballen as well as surprising us with a one-time-only performance from the 24i and Amino band ... enjoy.
Jun 17, 2020
The streaming video market is fiercely competitive and heavily dominated by a few key players. However, over the past few months, smaller, niche services have witnessed phenomenal growth as people seek out new live and on-demand content to keep them entertained.
In episode 3 of the #In Conversation With… video series, Ryan Chanatry, General Manager of Topic, the new streaming video service from First Look Media, reveals how by complimenting vs competing with the streaming giants, the service is creating a strong following of "Culture Cravers" looking for new perspectives and viewing experiences.
Hosted by Craig Kierce and recorded from home, we hope you enjoy watching and invite you to check out Ryan's blog on the subject here.