Day 2: Episode 3 – IBC On Location with 24i

Published September 9th, 2020

What’s In The Name Cleeng?

Choosing a name is never easy, whether it is for a child, product or company. In episode 3 of IBC On Location, Kjeld Beijer, Partnerships Manager at 24i, visits our Amsterdam-based subscription technology partner, Cleeng to find out the origins of the company name and what that has to do with the popular Dutch vending snack bar the FEBO!

Talking outside his office on the Herengracht in the majestic heart of Amsterdam’s Golden Corner, Luc Bleylevens, Senior Product Director at Cleeng, draws parallels between the district’s role in the Dutch golden age of commerce and today’s golden age of television.

With people in the US signing up to an average of four streaming video services during the COVID-19 pandemic, service providers are having to rapidly scale, offer new business models, and adopt smarter marketing tactics in order to keep pace with increased demand and competition. They also have to address the thorny issue churn. On this topic, Luc explains how, by using a mix of data and creativity,  providers are able to recognize pre-churn indicators and then address them with their subscribers before it’s too late.

24i and Cleeng enrich and extend the services of multiple OTT service providers, including Broadway HD, the premier streaming service for live theatre. Read more

Tune in every day to IBC On Location on our blog, Linkedin, Facebook, Twitter, Instagram and YouTube

Day 2: Episode 4 - IBC On Location with 24i

The Design Systems Powering Next-Generation Video Experiences

Building a video app for multiple platforms requires a lot of synergies. In Episode 4 of IBC On Location, Florian Laroye, VP Design at 24i, explains the role of the Design System powering 24i's Smart Apps product.

https://youtu.be/mR3HEfHUTTo

By synchronizing all the small elements which go into making a next-generation video app, Smart Apps makes it easy for OTT service providers, broadcasters, and operators to deliver one consistent and compelling user experience on any device.

With both white label and customized design options, Florian illustrates the flexibility of the Smart Apps design system and highlights how for customers such as Youfone in the Netherlands, it amongst other benefits, reduces time to market of new streaming video services and functionality.

Finally, Florian reminds us that design is all about emotions and that he looks forward to meeting in person soon!

Learn more about 24i Smart Apps

Tune in every day to IBC On Location on our blog, Linkedin, Facebook, Twitter, Instagram and YouTube

Day 2: Episode 4 - IBC On Location with 24i

The Design Systems Powering Next-Generation Video Experiences

Building a video app for multiple platforms requires a lot of synergies. In Episode 4 of IBC On Location, Florian Laroye, VP Design at 24i, explains the role of the Design System powering 24i's Smart Apps product.

https://youtu.be/mR3HEfHUTTo

By synchronizing all the small elements which go into making a next-generation video app, Smart Apps makes it easy for OTT service providers, broadcasters, and operators to deliver one consistent and compelling user experience on any device.

With both white label and customized design options, Florian illustrates the flexibility of the Smart Apps design system and highlights how for customers such as Youfone in the Netherlands, it amongst other benefits, reduces time to market of new streaming video services and functionality.

Finally, Florian reminds us that design is all about emotions and that he looks forward to meeting in person soon!

Learn more about 24i Smart Apps

Tune in every day to IBC On Location on our blog, Linkedin, Facebook, Twitter, Instagram and YouTube