Launch Everywhere, Instantly

White-label applications for web, mobile, Smart TVs, and streaming devices, built to scale and branded your way.

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Trusted by Leading Video Providers Worldwide

One App Strategy. Every Screen.

Our white-label apps let you launch and operate high-quality streaming experiences everywhere your audience watches, without maintaining separate codebases. Deeply integrated with our CMS, apps can be updated, localized, and personalized in real time, with no app store resubmissions or engineering bottlenecks.

Supported platforms include

Web

Mobile
(iOS, Android)

Smart TVs
(Tizen, webOS)

Streaming devices
(Roku, Fire TV, Android TV / Google TV)

Operator-grade set-top boxes

Designed to Launch Across Every Screen

Multi-Device Apps

Deploy across all major platforms using production-ready, white-label templates.

Instant UI & UX Customization

Customize layouts, branding, navigation, and content carousels instantly.

Feature-Rich Playback

Support Continue Watching, EPG, nDVR, Restart, Catch-Up, Live controls, and more.

Super Aggregation Ready

Deep-linking into third-party services for unified discovery.

Flexible Business Models

Supports SVOD, AVOD, Hybrid, FAST, Pay-Per-View, and more.

Integrated Personalization

AI-powered recommendations built directly into the UI.

Multi-Device Apps

Deploy across all major platforms using production-ready, white-label templates.

Instant UI & UX Customization

Customize layouts, branding, navigation, and content carousels instantly.

Feature-Rich Playback

Support Continue Watching, EPG, nDVR, Restart, Catch-Up, Live controls, and more.

Super Aggregation Ready

Deep-linking into third-party services for unified discovery.

Flexible Business Models

Supports SVOD, AVOD, Hybrid, FAST, Pay-Per-View, and more.

Integrated Personalization

AI-powered recommendations built directly into the UI.

How It Works

Choose your branded app template.
Connect content via our CMS.
Configure UI, UX, and navigation.
Publish apps across all devices, instantly.
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Built for Every Team
Behind Your Video Service

For Product Leaders

Launch faster. Iterate constantly.

Deliver modern, competitive experiences without waiting on engineering.

For Engineering & CTOs

Reduce complexity. Maintain control.

Replace fragmented front-end stacks with a scalable, maintainable app framework.

For Marketing & Growth Teams

Turn UX into a growth lever.

Activate personalization, promotions, and monetization consistently across every screen.

"24i allows us to add features at our own pace and has the flexibility to let us constantly evolve our look-and-feel. We have our own design and front-end development team, but we use the 24i backend."

Torsteinn Gunnlaugsson

Manager TV Services, Vodafone Iceland

OTT

Scale quickly across devices with consistent UX.

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PayTV / TVaaS

Modernize set-top box and multiscreen experiences.

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Broadcasters

Deliver live, catch-up, FAST, and VOD in a single app experience.

Learn more

Resources

Ebook

Applications

OTT

Pay TV

Broadcasters

A Buyer's Guide to Backend Technology for Scalable Streaming

Download the 24i Buyer’s Guide to learn how to streamline your streaming platform with end-to-end solutions, achieve faster launches, and scale effectively.

Blog

Applications

OTT

Pay TV

Broadcasters

The Critical Role of Choosing the Right Backend for Your Video Streaming Service: Speed-to-Market Matters

Choose a video streaming backend with AI-powered personalization and data intelligence to launch your video streaming service faster. Learn how it works here.

Blog

Applications

OTT

Pay TV

Broadcasters

Changing Tech Stacks in Streaming: Simplifying Complex Systems for Rapid Deployment

Ready to modernize your tech stacks? Manage content, transcode faster, and personalize experiences with 24i's video CMS. See how you can launch quicker!

Explore our Resource Hub

See how to accelerate your launch.

Book a demo