Published July 1st, 2015
Microsoft is hard at work on Windows 10, although no date has been shared yet for when the Xbox One will move to the Windows 10 Universal Windows Platform base. Sony’s PlayStation 4 meanwhile is doing quite well, selling more than 22 million units.
Both Sony and Philips are in the midst of rolling out their Android TV devices. Sharp, which also has Android TV devices, quite unexpectedly announced it will run Roku on some other models. Panasonic meanwhile decided to go for Firefox OS this year.
Apple is still very silent about Apple TV, although there are many hints and rumors indicating an upcoming public SDK. Google was also not very vocal about Android TV and Chromecast at Google I/O, with only minor software updates being announced.
We’re currently hiring for several positions. Check out our careers page if you are interested or know somebody who might be! To keep up to date with TV technology news on a weekly basis, follow my personal blog.
Mar 13, 2019
Parks Associates research has found that OTT video services have transitioned back into the home's living room, with a majority (52%) of U.S. broadband households now watching online video on a TV that is connected to the internet.
Its report, 360 View: Digital Media and Connected Consumers, also found that watching TV or films at home is the most popular leisure activity among US broadband households, with 55% selecting this among their top two favourite leisure activities.
"While the total number of hours consuming videos has declined, consumers are watching more internet video on the largest screen available," said Billy Nayden, research analyst, Parks Associates. "The number of hours consumers report watching video on a TV increased for the first time since 2014, with connected devices enabling internet video services on TV and shifting consumers away from PC and mobile viewing. As OTT competition becomes a battle for the living room, the challenge for device makers and content producers is finding the correct product mix to maximise both profit and utility."
The report also found that subscriptions are the dominant business model for OTT services. As more services emerge, many stakeholders fear an impending subscription overload in US households.
"As consumers' taste for OTT experimentation wanes, they will start to resist the push to add another monthly subscription to their households," Nayden said. "Many providers are starting to lead with freemium and ad-based models, in anticipation of this pushback."
Parks Associates also found that 19% of consumers subscribe to either Netflix, Hulu, or Amazon Prime Video and another OTT service, compared to 13% in 2017; and overall, consumers watched 25.7 hours of video per week in 2018, down from 29.5 hours per week in 2016.
Source: Rapid TV News & Parks Associate
Nov 22, 2017
Apr 04, 2017