24i Media realizes strong growth globally

24i unveils cutting-edge CMS for VOD, SmartOTT Backstage

24i unveils cutting-edge CMS for VOD, SmartOTT Backstage   Amsterdam, The Netherlands, April 13th 2017 – 24i Media, a leading provider of multi-screen TV apps, today announced the launch of SmartOTT Backstage, a powerful Content Management system (CMS) designed to empower content owners, broadcasters and operators to unlock the potential of premium video with a service that allows them to enrich and organize their content metadata, offers social interaction, smarter personalized recommendations, continued viewing and superb curated content collections- instantly responsive across devices and regions. SmartOTT Backstage is a cloud-based and modular system that sits between the clients’ video backend system and their front- end applications, a robust and flexible solution comprised of three core functionalities, an intuitive CMS, a metadata & data-source component and a robust API which enrich and organizes content. Attached to flexible integration points, SmartOTT Backstage handles curated content collections, recommended feeds, scheduling, data-sourcing and metadata whilst providing customers with the opportunity to set up and brand their front-end apps by selection from a rich variety of layout elements and branding options. “We’re super excited to announce the launch of our leading-edge SmartOTT Backstage,” said Martijn Van Horssen, CEO at 24i Media. “We wanted to empower our customers to take full control over their content and curation, with a comprehensive toolbox to manage data for each piece of content, enabling them to meet the demands from their viewers for a personalized service. Our newly launched SmartOTT Backstage enables our customers to leverage the power of metadata and third-party integrations to create a more personalized experience across all devices.” SmartOTT Backstage enables customers to take complete control of their product and content experience, including key features such as:

Seamless integrations; The solution further offers a comprehensive suite of connectors that integrate seamlessly with existing systems and partners, allowing customers to enable/disable a range of integrations. For example analytics (Adobe Analytics, Google Analytics) or advertisement (FreeWheel, Google DFP), recommendation, etc.

Powerful and robust API: The flexible API is designed as an independent component, which is integrated with the SmartOTT Backstage Metadata/Data-source component. It can also connect to any source containing metadata, app configurations, etc.

An optimized unified point of access for all applications to retrieve app configurations, metadata and additional services not provided by the OVP, such as recommendations powered by Microsoft Azure.

Metadata enrichment system; a tool to import the metadata from the OVP into the system allowing clients to improve and differentiate their content data

Data-source and import/export tool for all application related configurations, including but not limited to; Template, Menu, Pages, Sections, Playlists, third party integration configurations.

Personalization – combining user preferences and rich metadata for customized content recommendations.

Content and metadata orchestration; a query builder & collection editor allowing customers to create curated playlists, meaningful content collections and schedule publishing- for smarter planning and scheduling of content workflows.

App configuration tool; allowing clients to select the modules & content they want to show on each page of their front-end apps, on any device.

Intuitive branding tool; enabling customers to incorporate their brand & look across all their apps, on any device, from uploading their logo to posting a promotional message.

Advanced user & role management; offering possibilities to customize the roles within an application with granular permissions.

Easily create application pages through a defined set of page blueprints (browse, search, settings), gives customers the freedom to arrange, schedule, order and publish their content as they wish.

The SmartOTT Backstage will be demoed at the 2017 NAB Show (Booth #SU11702CM), April 24 – 27, 2017, in Las Vegas. To learn more about the SmartOTT Backstage or to schedule a meeting with a 24i Media representative at the NAB Show, please visit: http://www.24i.com/meet-us-nab-2017/ About 24i Media (www.24i.com) 24i is a leading vendor in Smart TV apps for all devices including mobile, Smart TV, Set-top-boxes, Pc/ Mac , game consoles etc., empowering broadcasters, content owners and operators with future-proof and flexible tools to create and monetize personalized TV apps, while accelerating time-to-market and reducing cost. 24i’s technology framework powers the digital experience for leading brands around the world, including RTL, Fox Sports, Viacom Media Networks, Sinclair Broadcasting Group, Televisa, Fuse Media and many more, delivering state-of-the-art OTT apps, designed to maximize ROI, create seamless consumer experiences and build personalized engagements across all platforms. 24i Media is headquartered in Amsterdam, with offices in Los Angeles, Buenos Aires, Copenhagen, Madrid and Brno. For more information, please visit www.24i.com.

24i appoints Brynhild Vinskei as CMO to accelerate growth

We are pleased to share the latest news from 24i with you, announcing that Brynhild Vinskei is joining the executive board of the leading TV app specialist, 24i. More details in the press release below.

24i appoints Brynhild Vinskei as CMO to accelerate growth

Amsterdam, The Netherlands, February 16th 2017 – 24i Media, a leading provider of multi-screen TV apps, today announced the appointment of former Xstream executive, Brynhild Vinskei, as Chief Markets Officer. In her new role, she will head the global Sales and Marketing activities for the company and play an instrumental role in the strategic development, expansion and growth of the company globally.

"We are delighted to welcome Brynhild as Chief Markets Officer at 24i.” said Martijn Van Horssen, CEO at 24i. “Brynhild brings extraordinary business expertise and marketing leadership, and is recognized in the industry for developing and executing strategies that have accelerated growth and created significant brand value.Her insight and industry knowledge will help us elevate the 24i brand, enable us to respond to the increasing demand for our services globally, and drive revenue growth across our entire product portfolio.” Hans Disch, 24i’s CSO, adds to that: “Brynhild is the personification of the new phase 24i has reached in successfully executing its global growth strategy. Martijn and I look forward to work with Brynhild and our executive management team, as we continue our enterprise, focused on our joint ambition of changing the future of TV – and realize it."

In her most recent position as Chief Marketing Officer at Xstream, she helped establish the company as a leader in OTT solutions. In a career that spans 17 years, Brynhild has held senior positions managing all aspects of sales, marketing, partner management, communication, events, product marketing, strategic planning and business development. Under her leadership, 24i will continue to drive a stronger global market presence and strengthen strategic partnerships with customers and partners.

Speaking of her new appointment, Brynhild Vinskei says "I am thrilled to be joining the 24i team at such a pivotal time in the company’s history. 24i has been growing extensively over the past few years and is well poised for its continued growth ambitions, helping customers to create highly flexible, personalized and cost-effective TV app solutions across all devices. The consistent 50% yearly growth in sales, achieved through its innovative product stack, validates its commitment and passion to offer their customers future proof, best-in-breed technology. I look forward to applying my expertise to leverage industry trends and drive revenue growth, while being a part of an incredibly innovative, ambitious and close team."

About 24i Media (www.24i.com)

24i is a leading vendor in Smart TV apps for all devices including mobile, Smart TV, Set-top-boxes, Pc/ Mac , game consoles etc., empowering broadcasters, content owners and operators with future-proof and flexible tools to create and monetize personalized TV apps, while accelerating time-to-market and reducing cost.

24i’s technology framework powers the digital experience for leading brands around the world, including RTL, Fox Sports, Viacom Media Networks, Televisa, Fuse Media and many more, delivering state-of-the-art OTT apps, designed to maximize ROI, create seamless consumer experiences and build personalized engagements across all platforms.

24i Media is headquartered in Amsterdam, with offices in Los Angeles, Buenos Aires, Madrid and Brno.

24i integrates with Microsoft Azure for smarter personalized discovery and user experience

24i integrates with Microsoft Azure for smarter personalized discovery and user experience Amsterdam, The Netherlands, April 21st 2017 – 24i Media, a leading provider of multi-screen TV apps, announced today that they have integrated the cloud-based Microsoft Cognitive Services Recommendations API to enable their customers to easily build a smarter recommendation engine. The Recommendations API is pre-integrated in 24i’s recently launched CMS, SmartOTT Backstage. “The hottest driver for Over-the-Top (OTT) growth is customized, user-specific discovery algorithms – the ability to wow consumers with a stunning personalized user experience.” said Martijn Van Horssen. “By integrating Microsoft Cognitive Services Recommendations API, we empower our customers to take personalization to the next level and significantly reduce customer churn and increase revenue growth.” Today’s viewers expect you to really know them and personalize your recommendations to help them through the search and discovery process. They also expect a service that is personalized and delightful at every stage of the experience from sign-up to discovery and viewing to renewals. With the Microsoft Cognitive Services Recommendations API, using cognitive computing to deliver a number of algorithm-derived results, such as Frequently Bought Together (FBT) products, item-to-item recommendations, and customer-to-item flows, 24i enables their customers to generate higher consumption, customer satisfaction and increased revenues with a smarter recommendation engine. “24i Media underscores our commitment to provide our customers with state-of-the-art innovation in cloud technology. ,” said Tony Emerson, Managing Director, Worldwide Media & Cable at Microsoft Corp. “By integrating Recommendations API, part of Microsoft Cognitive Services, 24i allows their clients to customize what’s being fed based on the user history so their customers end up with higher engagement and lower churn – both key metrics for successful OTT services today. Key features in the integrated recommendation API from Microsoft Azure: Recommendations; Viewers activity in the OTT service is used to recommend items and to improve conversion.
Automated workflow; The integrated recommendation engine automatically prepares an environment for an OTT provider to upload their catalogue and usage data to.
Reuse previous experience to make informed recommendations to viewers.
Use knowledge of customer interest to show related content.
Training; The recommendation engine can be trained by uploading data about past customer activity or by collecting data directly from your OTT service. When the viewer returns to your store you will be able to feature recommended items from your content catalogue that may increase your conversion rate.
Increase the discoverability of their OTT service, across devices and regions. present content to viewers that they haven’t seen before, better discoverability brings more satisfied users who watch more content, which has a positive monetization effects for the operators.
Meet 24i at NAB Show 2017, booth #SU11702CM 24i will be exhibiting at the NAB Show in Vegas, April 24- 27, booth #SU11702CM where they will be showcasing their innovative stack of services and product offerings for broadcasters, networks and content owners. To learn more about the Microsoft Azure integration, the newly launched CMS, SmartOTT Backstage or to schedule a meeting with a 24i Media representative at the NAB Show, please visit http://www.24i.com/meet-us-nab-2017/ About 24i Media (www.24i.com) 24i is a leading vendor in Internet TV apps for all devices including mobile, Smart TV, Set-top-boxes, Pc/ Mac , game consoles etc., empowering broadcasters, content owners and operators with future-proof and flexible tools to create and monetize personalized TV apps, while accelerating time-to-market and reducing cost. 24i’s technology framework powers the digital experience for leading brands around the world, including RTL, Fox Sports, Viacom Media Networks, Sinclair Broadcasting Group, Televisa, Fuse Media and many more, delivering state-of-the-art OTT apps, designed to maximize ROI, create seamless consumer experiences and build personalized engagements across all platforms. 24i Media is headquartered in Amsterdam, with offices in Los Angeles, Buenos Aires, Madrid and Brno. For more information, please visit www.24i.com. For more information, please contact: Brynhild Vinskei Brynhild.vinskei@24i.com Mob: + 45 29 66 64 20