Published May 12th, 2015
Amsterdam, May 12, 2015 – Leading TV app developer 24i Media has launched a new 4K/UHD smart TV app on behalf of Videoland, the leading video-on-demand company owned by RTL, serving the Dutch and Belgian markets. 24i’s new app for Videoland will initially be available on Samsung, LG and Sony smart TVs, and it is the first of its kind to deliver 4K and UHD-quality “TV everywhere” content to Europe’s smart TV market.
“As the demand for streaming HD video grows, delivering that content in a user-friendly format required by leading-edge, connected devices grows that much greater. A large number of these devices are smart TVs. The 4K display market could be at least $52 billion by 2020 and our work with Videoland and RTL is an early milestone in what will eventually be a standard in the market, which we believe will be led by smart TVs” said 24i CEO Martijn van Horssen.
24i Media’s app for Videoland is the first to deliver 4K content for European market smart TVs, which are quickly replacing traditional sets across the globe. In conjunction with the Videoland release, 24i has also upgraded its Smart Operator app with live 4K capabilities on selected platforms, as a “virtual set-top box” application, combining traditional and OTT content delivery in a single, platform-agnostic user experience. The Smart Operator app enables fast software updates via the cloud to meet firmware and TV platform upgrades immediately and to improve quality and reduce playback bugs. The Smart Operator therefore not only realizes new and innovative revenue streams, it also drastically lowers costs of logistics, service and CAPEX for operators.
“I am very proud that we have again proven our ability to operate on the forefront of future TV developments. Streaming 4K-quality content on a smart TV, without the need for a set-top box or other hardware add-on, is the future not just of ‘TV Everywhere,’ but of television itself. Being able to provide subscription or transaction-based access to 4K content generates substantial new revenue streams for TV app owners. This next-generation TV app for our longtime client RTL is the latest step in a long list of TV innovations with them, from the catch-up services we started with to the new up-and-coming cross-sell possibilities of 4K content in innovative OTT and MCN propositions, engagements and transactions ” added van Horssen.
About 24i Media
24i conceives, designs, develops, deploys and maintains TV apps for any screen, from smart TVs to set-top boxes, game consoles, tablets and mobiles. Operating from offices in Amsterdam, Madrid, Buenos Aires and Los Angeles, a talented team of media engineers and media professionals develops solutions for international clients such as RTL, Pathé, Nubeox, FOX Sports and many others. 24i is an innovative media technology company established in 2009, when the first connected TVs were just hitting the market. Since then, 24i has grown into a thought and product leader for TV app development, partnering with TV manufacturers, broadcasters, operators and content owners. With new initiatives such as over-the-top TV services, market dynamics for TV content delivery are changing rapidly. 24i Media aims to become a dominant player in this market.
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Sep 13, 2017
Dec 05, 2018
With a robust end-to-end platform for creating, managing and rapidly deploying engaging OTT experiences across multiple TV platforms.
Apr 05, 2017
We are pleased to share the latest news from 24i with you, announcing that Brynhild Vinskei is joining the executive board of the leading TV app specialist, 24i. More details in the press release below.
Amsterdam, The Netherlands, February 16th 2017 – 24i Media, a leading provider of multi-screen TV apps, today announced the appointment of former Xstream executive, Brynhild Vinskei, as Chief Markets Officer. In her new role, she will head the global Sales and Marketing activities for the company and play an instrumental role in the strategic development, expansion and growth of the company globally.
"We are delighted to welcome Brynhild as Chief Markets Officer at 24i.” said Martijn Van Horssen, CEO at 24i. “Brynhild brings extraordinary business expertise and marketing leadership, and is recognized in the industry for developing and executing strategies that have accelerated growth and created significant brand value.Her insight and industry knowledge will help us elevate the 24i brand, enable us to respond to the increasing demand for our services globally, and drive revenue growth across our entire product portfolio.” Hans Disch, 24i’s CSO, adds to that: “Brynhild is the personification of the new phase 24i has reached in successfully executing its global growth strategy. Martijn and I look forward to work with Brynhild and our executive management team, as we continue our enterprise, focused on our joint ambition of changing the future of TV – and realize it."
In her most recent position as Chief Marketing Officer at Xstream, she helped establish the company as a leader in OTT solutions. In a career that spans 17 years, Brynhild has held senior positions managing all aspects of sales, marketing, partner management, communication, events, product marketing, strategic planning and business development. Under her leadership, 24i will continue to drive a stronger global market presence and strengthen strategic partnerships with customers and partners.
Speaking of her new appointment, Brynhild Vinskei says "I am thrilled to be joining the 24i team at such a pivotal time in the company’s history. 24i has been growing extensively over the past few years and is well poised for its continued growth ambitions, helping customers to create highly flexible, personalized and cost-effective TV app solutions across all devices. The consistent 50% yearly growth in sales, achieved through its innovative product stack, validates its commitment and passion to offer their customers future proof, best-in-breed technology. I look forward to applying my expertise to leverage industry trends and drive revenue growth, while being a part of an incredibly innovative, ambitious and close team."
About 24i Media (www.24i.com)
24i is a leading vendor in Smart TV apps for all devices including mobile, Smart TV, Set-top-boxes, Pc/ Mac , game consoles etc., empowering broadcasters, content owners and operators with future-proof and flexible tools to create and monetize personalized TV apps, while accelerating time-to-market and reducing cost.
24i’s technology framework powers the digital experience for leading brands around the world, including RTL, Fox Sports, Viacom Media Networks, Televisa, Fuse Media and many more, delivering state-of-the-art OTT apps, designed to maximize ROI, create seamless consumer experiences and build personalized engagements across all platforms.
24i Media is headquartered in Amsterdam, with offices in Los Angeles, Buenos Aires, Madrid and Brno.