SmartOTT™ for Broadcasters

Profit From Disruption.

Truly over-the-top

A proven, world-class video experience solution, SmartOTT™ propels your content to every screen; Smart TVs, mobiles, tablets, media streaming devices, gaming consoles, Roku and set-top boxes.

SmartOTT™ is designed to your look and feel, and can be combined with your existing backend infrastructure or integrated into services from our own solution portfolio and those of our powerful partner network. Analytics, user management, recommendations transcoding, payment, advertising, subscription, churn reduction and many others can be easily integrated into your OTT ecosystem and activated via our Smart OTT Backstage™ Application Management System.

Branding: Colors, Logo, Welcome Screen and Background
Addons: Analytics, Payments, and Advertising
Discover: Download-to-go, Predictive Search, Trick Play, and Binge-watching
Navigate: Most Popular, Favorites, Watch History, Parental Control, Geoblocking, and Continue Watching

Playback: Nomadic Viewing, Picture in Picture and Visual Scrubbing
Monetise: FVOD, AVOD, SVOD, and TVOD
Real-time: App Management, Customisation and Engagement Tools

Product Benefits

Develop once, deploy everywhere: powered by 24i’s AppCoreNG™ framework.
Continuous, functional and cross-device evolution roadmap.
Integrated test cycles and proactive maintenance for optimal efficiency and quality.
Template-based applications to ensure fast time-to-market and proven UX and UI.
Integrated with the best technology and functionality partners across the value chain: OVP, Analytics, Payment, Advertisement, DRM and CDN.
License-based business model, ensuring optimal ROI.
Access to product evolution upgrades and best in class support service

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