Published August 28th, 2017
Copenhagen, Denmark, (Aug 28th, 2017) – Nordic TV Summit 2017 – taking place in Copenhagen September 28- today unveiled a phenomenal speaking lineup that includes some of the OTT industries foremost experts and thought leaders.
Nordic TV Summit has announced a lineup of impressive keynote speakers chosen from a wide variety of key Internet TV industry areas. The announced speakers include Casey Wilms, Head of Products & Design, Content Platforms at Netflix, Stuart Clary, Head of Business Development at Amazon Video, Bjarne Myklebust, Head of Delivery at NRK, Mark Hollett, Director, Business Development EMEA, Pay TV at Roku, Casper Hald, CEO at Blockbuster, Ben Miller, VP Digital Product at Sinclair Broadcasting Group, Daniel Kafer, Facebook, Simon Murray, Principal Analyst at Digital TV Research, Marie Nilsson, CEO at Mediavision, Daniel Punt, Managing Director at FTI Consulting and many more.
“We are very excited to offer this outstanding group of dynamic, leading-edge speakers at Nordic TV Summit this year,” stated Martijn Van Horssen, Founder and CEO at 24i Media. “This year’s line-up will showcase the best of the industry, demonstrating the Internet TV industry’s ability to innovate and remain competitive, while learning from thought leaders that are pushing the industry forward”
Speakers will offer their insights and experience, as well as trends and actionable solutions on the most important issues facing the Internet TV industry in the Nordics and globally today, including monetization, personalization, addressable TV, new content distribution platforms, audience engagement and more.
The annual Nordic TV Summit 2017 will inspire, excite, entertain and provide delegates with the knowledge, inspiration and network to take their business to the next level. Attendees will meet industry disruptors, be inspired by the leading minds and thinkers in the industry and gain unique industry insight.
The list of speakers, attendees and sponsors is constantly growing — all contributing to making Nordic TV Summit the can’t-miss event of the fall season. For updates on speakers, the agenda, and to register for the event — which has limited seating — visit www.nordictvsummit.com
Nordic TV Summit 2017 Additional Resources
About Nordic TV Summit
Nordic TV Summit is one of the worlds’ premium events for the OTT and TV Everywhere industry. This is where the industry meets & greets, shares experiences, learns and gets inspired.
At Nordic TV Summit, we carefully curate one full day of debate, discussion, education and prime networking opportunities our delegates can’t get anywhere else—all of which are aimed at driving business forward. The Summit attracts a veritable “who’s who” of the OTT, interactive TV, MVPD, Media, advertising and broadcasting industries across Europe.
For more information about the event, please contact
Event manager for Nordic TV Summit
Mob: +45 29 66 64 20
The 24i Party is the ideal evening to connect with industry leaders and professionals from Fortune 500 corporations, large broadcasting companies from around the world. Join your peers, industry leaders and professionals from large media & entertainment companies from around the globe, shaping the future of TV.
Experience a great lineup of top notch DJ’s & Producers, hang out and connect with your customers, prospects and partners in an informal and fun setting at one of the most exclusive venues in Amsterdam
Date: Friday September 15, 2017
Time: 21:00 PM - Until late
Venue: Escape Deluxe, Amsterdam
DJ Line Up
21:00-22:00 : Max Vermeulen
22:00-23:00 : Bougenvilla
23:00-00:30 : Justin Mylo
00:00-01:00 : Sidney Samson
Nightlife in central Amsterdam is largely clustered in two major areas: the REMBRANDTPLEIN and LEIDSEPLEIN. Both offer a variety of venues. The 24i IBC Party will be held at one of the most exclusive and well known clubs in Amsterdam.
Are you interested in becoming a sponsor for this event? Please send an email to firstname.lastname@example.org and we will send you the sponsor package straight away.
Take a look at the 24i IBC premier party from last year: https://vimeo.com/183661810.
Jun 07, 2017
The Netherlands, June 8th – 24i Media, a leading provider of multi-screen TV apps, announced today that they have joined forces with Isobar and Carat to create and implement addressable TV for SBS Broadcasting. The first campaign for SBS broadcasting is of the brand Chio Heartbreakers started with HbbTV which is supported by all SBS stations.
In close partnership with Chio, 24i, Isobar and Carat- SBS Broadcasting in the Netherlands just made their first steps into the battle of ad revenue by implementing addressable TV. With its partners, SBS has developed a standardized solution to offer additional content for consumers, on one hand, and addressed opportunities for the advertiser on the other.
Dorine van Mullem-Ale, Director of Business Intelligence & Strategy at SBS: "Our ambition as a broadcaster is to develop addressable TV in the Netherlands. This implies content enrichment for the consumer and relevant contact moments for the advertiser. I would like to take an example of countries like Germany and England who made some very successful steps in the new TV shows. We have complete confidence in Carat, Isobar and 24i to make addressable TV a success. The first step as part of a comprehensive data strategy is taken together with a standardized solution that we can provide to all advertisers. "
400,000 Dutch people are able to receive the HbbTV signal. During the Chio Heartbreakers campaign, they are presented with layers appearing during the program produced by Talpa; “Should we play a game”? By doing it this way, online activations are offered within the linear channel. The interactive message from Chio is shown during the “snack” moments on the SBS6 program. In addition, the Chio interaction moments will be deployed in the coming weeks within the commercial breaks for additional range. SBS has now developed a standardized solution to offer additional content for consumers, on one hand, and addressed opportunities for the advertiser on the other.
Ronnie van Briemen, Head of AV Media at Carat: "From the partnership perspective we are able to continue to offer our advertisers added value in a highly evolving television market. Talking about HbbTV is one side but actually doing it, requires entrepreneurship. Together with our partners SBS, 24i and our sister agency Isobar, we make this happen for Chio. Our vision is that television will remain of great value for all kinds of brands. "
Addressable TV has become a way to make advertisers’ messages more relevant to viewers by better targeting according to their viewing habits and household profiles. This type of relevancy often leads to greater attention, engagement, and sales. Through its partnership with Carat and Isobar, 24i is underlining its focus on the forward-looking and innovative direction of its product portfolio and its commitment to their customers’ success across all platforms, devices, business models and regions.
“Through our partnership with Carat and Isobar, we are able to deliver superior results to advertisers by leveraging advancements in data and technology,” said Madelon Olsthoorn, VP Global Partnerships at 24i. “Bringing addressable capabilities to television will not only personalize the viewing experience across platforms and help enhance sales efforts with data-driven insights and automation, it will also enable advertisers to gain new insights into audiences to optimize their media buy. We are delighted to work with SBS Broadcasting on this project.”
HbbTV combines linear broadcast techniques with the Internet. Through HbbTV, various online consumer services (content enrichment like behind the scenes, interviews, games and e-commerce functionality) and advertisers (enhanced targeting options to facilitate the desired shift from contextual ads to one-to-one ads) can be offered.
About 24i Media (www.24i.com)
24i is a leading vendor in Internet TV apps for all devices including mobile, Smart TV, Set-top-boxes, Pc/ Mac , game consoles etc., empowering broadcasters, content owners and operators with future-proof and flexible tools to create and monetize personalized TV apps, while accelerating time-to-market and reducing cost.
24i’s technology framework powers the digital experience for leading brands around the world, including RTL, Fox Sports, Viacom Media Networks, Sinclair Broadcasting Group, Televisa, Fuse Media and many more, delivering state-of-the-art OTT apps, designed to maximize ROI, create seamless consumer experiences and build personalized engagements across all platforms. 24i Media is headquartered in Amsterdam, with offices in Los Angeles, Buenos Aires, Madrid and Brno.
Sep 12, 2014
May 12, 2015