Published February 21st, 2019
According to a new report from Rethink Technology Research, 478 million SVoD subscribers today will grow to 743 million by 2023, with China having the most SVoD subscribers by 2023, but North America still driving the largest dollar volume . Meaning that in only four years, the global average viewing time for SVOD content will rise enough that it will equal the amount of broadcast TV watched.
Europe and Asia will be neck and neck in SVoD revenues by 2023, but with far fewer subscribers
in Europe, each paying significantly more than those in Asia, a region dominated by frighteningly large Advertising VoD streaming numbers.
Netflix will continue to lead in SVoD in both subscribers numbers (outside of China), but will make up 194 million SVoD customers out of 743 million globally by 2023, some 26% of total global subscribers. In the US Netflix today represents 44% of subscriptions, but will only be 31% of the increased US subscription levels by 2023.
Join the conversation on the future of OTT at OTT Day in London
You are invited to join the free-to-attend OTT Day in London on February 27th from 1:30pm-6:30pm at the Novotel Excel Hotel. The event will feature a series of keynotes from industry thought leaders who will address key issues facing the industry today and in the future, challenges and opportunities, new markets and technologies and much more. Register today!
OTT Day London brings together networks, digital media publishers, distributors and technology executives representing a 360 view of the OTT ecosystem. Presentations will cover topics ranging from business models and devices to streaming media technologies that will define and shape TV today and into the future.
Don’t miss out! Register today!
Over the past few years, online video services in Europe have experienced rapid growth, particularly those that follow the subscription revenue model. Global players such as Netflix, Amazon and HBO went direct-to-consumer, disrupting the previous long-term relationship between subscribers and multichannel operators.
Soon after Netflix began showing signs of success in North America and Western Europe, pan-European satellite operator Sky launched its own stand-alone online video service in the UK, combining on-demand content with live streaming TV networks in 2012. Others followed, such as Canal+ with Canalplay in France and Telecom Italia with TIMVision in Italy.
Currently, five services accounted for 89 per cent of the $6 billion in consumer spending attributed to subscription online video services, according to a report published by Kagan, a media research group within S&P Global Market Intelligence.
More proof of just how dominant Netflix is in Europe comes from new data by analysts at S&P Kagan. According to new research from Kagan, Netflix accounted for 52% of all subscription VOD revenues in Europe at the end of 2018.
Mar 12, 2016
Mar 25, 2019
Join us for a fun networking event where you'll get to meet with industry professionals from across the world in a relaxed environment with drinks and snacks in one of the finest penthouse suites in Vegas.
The event kicks off at 5pm on Sunday, April 7th in the Penthouse Suite at Nobu Hotel. Don’t miss out. Tickets are limited! So hurry up and RSVP to reserve your ticket today!
Date: Sunday, April 7th 2019
Where: Penthouse suite, Nobu Hotel at Ceasars Palace Las Vegas
When: 5PM – 8PM
We are looking forward to seeing you there!
The NAB kick off party is brought to you by:
Apr 28, 2015